How do you announce a rebrand on Instagram?

How do you announce a rebrand on Instagram?

For rebranding on social media, you’ll need to create, gather and agree upon deliverables such as:

1. Logos, graphics and color schemes for your visual identity.
2. Your brand name, @brand social handles and hashtags.
3. Taglines, slogans and your mission statement.
4. Announcement copy and posts for your various social channels.

How do you introduce a rebranding?

How to Successfully Launch a Rebrand in 7 Steps

1. Choose a Date. The first step is to choose your launch date. …
2. Identify Brand Touchpoints. …
3. Identify Who Needs to Know About Your Rebranding. …
4. Decide When to Tell Each Audience. …
5. Decide How To Tell Each Audience. …
6. Decide What to Tell Each Audience. …
7. Review and Revise.

What do you say when rebranding?

Explain not just what you’ve done but why you rebranded at all. Talk about the problems you were trying to solve, the strategic thinking behind your creative decisions, etc. Consider throwing a special unveiling event. Have the creative team walk people through the brand story, from inception to final execution.

How do you introduce rebranding on social media?

Social media rebrand checklist: 7 steps for rebranding on social media

1. Create a launch day plan. …
2. Check for profile name availabilities. …
3. Determine if you need to build a new profile page. …
4. Update your profile photos. …
5. Create a cover photo (if applicable) …
6. Update any social media templates. …
7. Create an FAQ for social.

How do you announce a new brand identity?

Make all employees aware of the new identity. Hold a meeting to announce the identity, explain the reason for the change and demonstrate how the change will benefit the company by giving it a stronger and clearer presence in new and existing markets.

How do you tell your customers you are rebranding?

When announcing the rebrand to customers, your business’ blog, email announcements, regular mail, social media and press releases can all be effective communication methods. The key is to communicate the new brand to all your customers so there’s no confusion.